our inspiration

Our founder shares notes on the inspiration and process, and shows how our latest collection is a labor of love. 

If you didn't know, Pisces is the most artistic of the Zodiac signs. These are our top 5 TikTok pages with content sure to get your creativity flowing.

If you're in a skincare rut and just need a little inspo for new tips and products to try, we've got you covered.

Get to know us! Read about our team's favorite beauty products, from skincare to haircare to nail care and more.

Nail artist Queenie Nguyen literally shrunk a Keith Haring painting to the size of her thumb. Here's a behind the scenes look at her inspiration, and what this art means to her.

Half & Half is a soft white nail polish shade inspired by the one our founder self-mixed for her wedding day. Talk about sharing beauty secrets!

Experience Billions: a high-shine, high-impact liquid gold nail polish. It's a shade so luxe and rich that Axelrod, famed character from the hit show Billions, wishes he could own. 

The Basic Bitch is a beautiful blue-toned black nail polish that's perfect for anyone feeling dark and stormy. Being basic is not required. 

Mr M. is inspired by famed architect Peter Marino. This silver shade is so loaded with shimmering pearl, it's as close to chrome as one can get in a traditional nail polish.

Just The Nip is a cheeky semi-sheer nude nail polish, and we jazzed it up with an ultra-fine iridescent blue shimmer. Sheer, buildable coverage.

Public is the burnt orange shimmer shade that's like a golden NYC sunset on your nails. Named with a nod to Wall Street's public offerings, this shade is an homage to those who have loved, hated, or learned to live with the New York City hustle.

BIG NIGHT OUT – In the city that never sleeps, where dreams are made of, we have created the ideal shade for every big night out with